Enthusiasm for the idea of providing a real alternative to the pay-per-click model promoted by the large publicly held search engines without the attendant problems - constant bid management, exorbitantly expensive bid prices, rampant click fraud and dropping advertiser ROI- has been overwhelming. Unlike the old paid inclusion model previously sold by Inktomi and others, the paid inclusion featured listing program offered by the ISEDN provides top 10 listing exposure, quick inclusion, low cost, variable terms and stats tracking. In short, all the benefits of pay-per-click and none of the disadvantages. The vision of an affordable search marketing network struck a chord with many independent engines & directories and, as a consequence, membership in the ISEDN has grown at an incredible pace with an average of 3 - 5 new members joining every week.

The ISEDN, however, plans to offer more than just an alternative advertising system. In the coming months, the ISEDN through its individual members and the membership as a whole will be introducing ideas, services and products which we believe will enhance the web searcher experience and provide new and exciting search options.